Toyota Tacoma statistics span market position, model specifications, utility ratings and controlled safety tests. The figures below identify the model year, geography, configuration or test vehicle so that sales claims, estimates and laboratory measurements are not mistaken for one another.
Key Toyota Tacoma Statistics
The most broadly useful figures include:
- In 2024, Toyota reported 2,332,623 vehicles sold by TMNA in the United States, a company-wide total rather than a Tacoma-only count.
- In 2024, TMNA U.S. sales increased 3.7% by volume from 2023, according to Toyota’s reported comparison.
- In 2024, 1,006,461 electrified vehicles represented 43.1% of TMNA U.S. sales, a company-wide measure rather than a Tacoma-specific result.
- In 2024, Tacoma ranked as America’s number-one small pickup for the 20th consecutive year, according to Toyota’s market-position statement.
- In 2023, Toyota reported 2,248,477 TMNA vehicles sold in the United States, not Tacoma-only sales.
- In the 2020 U.S. mid-size pickup market, Tacoma outsold its nearest two competitors by more than two-to-one, according to Toyota.
- For the 2026 model year, the Tacoma i-FORCE MAX hybrid produces 326 horsepower.
- For the 2026 model year, the Tacoma i-FORCE MAX hybrid produces 465 lb-ft of torque.
- For the 2026 model year, the i-FORCE turbo engine is rated at 278 horsepower at 6,000 rpm in the listed specification.
- For the 2026 model year, Toyota gives the i-FORCE MAX an EPA-estimated 23 mpg combined rating.
- For the 2023 model year, a 4-cylinder automatic 4×2 Tacoma is listed at 20 mpg city and 23 mpg highway.
- For the 2026 model year, maximum Tacoma towing capacity is 6,500 lb in the maximum-rated configuration.
- For the 2026 model year, maximum Tacoma payload is 1,705 lb in the maximum-rated configuration.
- For the 2024 model year, Tacoma payload is listed from 1,230 to 1,705 lb across two specified powertrain groups.
- For the 2021 model year, Toyota counted 33 Tacoma configurations, combining powertrains, cab styles, wheelbases and model grades.
- For the 2024 model year, Tacoma bed lengths are 5 feet or 6 feet, depending on cab and configuration.
- In the 2024 IIHS test of a Tacoma SR5 crew cab 4WD, the vehicle avoided collision in all six vehicle-to-vehicle passenger-car runs.
- In the same 2024 IIHS test, driver torso maximum deflection measured 18 mm.
Contents
- Key Toyota Tacoma Statistics
- Toyota Tacoma Sales Statistics and Market Trends
- Toyota Tacoma Engine, Horsepower and Torque Data
- Toyota Tacoma Fuel-Economy and Drivetrain Statistics
- Toyota Tacoma Towing, Payload and Bed-Capacity Data
- Toyota Tacoma Configuration, Dimensions and Equipment Statistics
- Toyota Tacoma Safety-Test Statistics and Driver Assistance
Toyota Tacoma Sales Statistics and Market Trends
Toyota’s public sales releases combine Tacoma’s market-position statements with TMNA-wide totals. Those totals provide company context, but they are not Tacoma unit sales or independent audited market-share calculations.
| Period | Toyota-reported measure | Geography or scope |
|---|---|---|
| 2024 | 2,332,623 vehicles | TMNA, United States |
| 2024 vs. 2023 | 3.7% increase by volume | TMNA, United States |
| 2023 | 2,248,477 vehicles | TMNA, United States |
| 2023 vs. 2022 | 6.6% increase by volume | TMNA, United States |
Sources: Toyota Motor North America Reports 2024 U.S. Sales Results and Toyota Motor North America Reports 2023 U.S. Sales Results.
Toyota reported that Tacoma was the number-one small pickup in America for the 20th consecutive year in 2024, following 19 consecutive years in 2023, 18 in 2022 and 17 in 2021. These are Toyota-reported market-position claims; the releases do not supply a Tacoma unit total for each statement.
The 2020 comparison was also expressed as a ratio rather than a unit count: Toyota said Tacoma outsold its nearest two competitors by more than two-to-one in the U.S. mid-size pickup market. The 2022 statement appears in the December 2022 and Year-End 2022 Sales Conference transcript, while the 2021 and 2020 claims appear in Toyota’s 2021 Tacoma leadership release.
Toyota Tacoma Engine, Horsepower and Torque Data
The 2026 figures distinguish the hybrid i-FORCE MAX from listed turbo configurations. Horsepower and torque are maximum advertised or configuration-specific outputs, so they should not be treated as one universal rating for every Tacoma.
| 2026 powertrain or configuration | Horsepower | Torque |
|---|---|---|
| i-FORCE MAX hybrid | 326 hp | 465 lb-ft |
| i-FORCE turbo, listed specification | 278 hp at 6,000 rpm | 317 lb-ft at 1,700 rpm |
| Listed turbo configuration | 270 hp at 5,400 rpm | 310 lb-ft at 2,800 rpm |
The 2026 i-FORCE MAX figures come from The 2026 Toyota Tacoma: Adventure Awaits. The trim-level figures and engine speeds come from 2026 Toyota Tacoma Full Specs.
For comparison, the 2024 Tacoma overview lists 278 hp for the standard powertrain and 465 lb-ft for the i-FORCE MAX powertrain. That model-year overview is a separate source and should not be merged into a single all-years specification.
Toyota Tacoma Fuel-Economy and Drivetrain Statistics
Fuel economy varies materially by model year, engine, transmission and driven wheels. EPA figures and Toyota brochure estimates are configuration-specific; actual fuel economy can vary with tires, weather, driving style and load.
| Model year and configuration | City | Highway | Combined or other data |
|---|---|---|---|
| 2026 i-FORCE MAX | — | — | EPA-estimated 23 mpg combined |
| 2026 selected i-FORCE model | — | 26 mpg | EPA-estimated highway |
| 2023 4-cylinder automatic 4×2 | 20 mpg | 23 mpg | Configuration-specific estimate |
| 2023 4-cylinder automatic 4×4 | 19 mpg | 22 mpg | Configuration-specific estimate |
| 2023 V6 manual 4×4 | 17 mpg | 21 mpg | Configuration-specific estimate |
| 2023 V6 automatic 4×2 | 19 mpg | 24 mpg | Configuration-specific estimate |
| 2023 V6 automatic 4×4 | 18 mpg | 22 mpg | Configuration-specific estimate |
The 2026 ratings and transmission availability are documented in The 2026 Toyota Tacoma: Adventure Awaits, while the 2023 table is from Tacoma Specifications (2023 eBrochure).
The 2023 brochure lists a 21.1-gallon fuel tank across its tabulated configurations. The 2026 i-FORCE MAX uses an 8-speed automatic transmission, and listed i-FORCE configurations can use a 6-speed intelligent manual transmission.
Toyota’s 2026 mechanical specification also lists gear ratios for selected configurations: 4.79:1 first and 2.42:1 second for one automatic configuration, and 4.41:1 first and 2.81:1 second for the listed manual configuration. These are mechanical specifications, not fuel-economy outcomes.
Toyota Tacoma Towing, Payload and Bed-Capacity Data
Towing and payload are separate ratings. Maximum values depend on configuration and equipment, while real limits also depend on occupants, cargo and trailer setup.
| Model year or source | Towing | Payload | Scope |
|---|---|---|---|
| 2026 | 6,500 lb maximum | 1,705 lb maximum | Maximum-rated configuration |
| 2025 fleet guide | — | 1,709 lb available | Configuration-specific fleet maximum |
| 2024 i-FORCE MAX group | 6,400–6,500 lb | 1,380–1,705 lb | Specified powertrain group |
| 2024 standard-powertrain group | 6,400–6,500 lb | 1,230–1,460 lb | Specified powertrain group |
| 2023 V6 automatic long-bed 4×2 | 6,600 lb | — | Configuration-specific |
| 2023 V6 automatic long-bed 4×4 | 6,400 lb | — | Configuration-specific |
The 2026 maximums are from The 2026 Toyota Tacoma: Adventure Awaits. The 2024 ranges and 2025 fleet figure are from Overview | MY24 Toyota Tacoma, and the 2023 figures are from the Tacoma Specifications (2023 eBrochure).
The 2023 brochure lists payload of 1,685 lb for listed 4-cylinder automatic 4×2 configurations and 1,445 lb for listed 4-cylinder automatic 4×4 configurations. Those values demonstrate why a Tacoma’s exact drivetrain and body configuration matter when comparing utility ratings.
Toyota Tacoma Configuration, Dimensions and Equipment Statistics
Toyota’s 2021 configuration count shows how much variation can exist within one model line. The count combined 2 powertrains, 2 cab styles, 2 wheelbases and 6 model grades into 33 stated configurations.
For the 2024 model year, Tacoma offered 5-foot or 6-foot bed lengths, with availability depending on cab and configuration. The 2024 overview and equipment information are reported in The 2026 Toyota Tacoma: Adventure Awaits and Toyota Motor North America Reports 2023 U.S. Sales Results; the 2021 configuration count is in 2021 Toyota Tacoma Poised to Keep Leadership Role While Rolling out New Special Editions.
Selected 2024 equipment statistics include an available 14-inch touchscreen and an available JBL audio system with 10 speakers. The model line used either an 8-speed automatic or 6-speed manual transmission, with availability varying by powertrain and trim.
Toyota Tacoma Safety-Test Statistics and Driver Assistance
The following results come from the Insurance Institute for Highway Safety’s controlled 2024 test of a Tacoma SR5 crew cab 4WD. They are laboratory measurements and controlled crash-prevention runs, not observed collision or injury rates.
| IIHS measure | Result | Test scope |
|---|---|---|
| Driver head HIC-15 | 107 | Updated side test |
| Rear-passenger head HIC-15 | 96 | Updated side test |
| Driver torso maximum deflection | 18 mm | Instrumented test |
| Rear-passenger torso maximum deflection | 21 mm | Instrumented test |
| Driver-side B-pillar intrusion | 23.0 cm short of seat centerline | Negative IIHS intrusion convention |
| Cabin background sound pressure | 51 dB at 24 km/h | Test-specific acoustic measure |
| Audible seat-belt signal | 73 dB at 24 km/h | Test-specific acoustic measure |
The detailed measurements are from 2024 Toyota Tacoma Crew Cab IIHS Ratings. In the updated side test, IIHS recorded driver head HIC-15 of 107 and rear-passenger head HIC-15 of 96, along with the torso and intrusion results shown above.
For crash avoidance, the Tacoma avoided collision in all six IIHS vehicle-to-vehicle passenger-car runs at 31, 37 and 43 mph, using centered and off-center paths. It also avoided collision in all six vehicle-to-motorcycle runs at those speeds and path positions; these successful runs describe a controlled test protocol rather than a real-world success rate.
The test vehicle had 2 rear seating positions with complete LATCH hardware and 1 additional rear seating position with a tether anchor only. IIHS also measured cabin background sound pressure at 51 dB and the audible seat-belt signal at 73 dB at 24 km/h, both test-specific acoustic observations.